Marketing Minor (Offered online)
The minor is for students with non-marketing majors. A minor in marketing provides students the opportunity to learn how to market a product, service, and/or their career.
Required Courses
| Code | Title | Credits |
|---|---|---|
| ACTG 201 | Principles of Fin Acct | 3 |
| BMKT 325 | Principles of Marketing | 3 |
| BMKT 337 | Consumer Behavior | 3 |
| BMKT 342 | Marketing Research | 3 |
| BMKT 436 | Sales and Sales Management | 3 |
| BMKT 449 | Strategic Marketing Mgmt | 3 |
| BMKT 420 | Integrated Online Marketing | 3 |
| Marketing Elective | ||
| Select three credits from the following: | 3 | |
| Integrated Marketing Comm | ||
| Services/Relationship Mktg | ||
| Sports Marketing | ||
| Internship/Cooperative Educ | ||
| Total Minimum Credits | 24 | |
Certain courses in this program have prerequisites; students should check the course descriptions for required prerequisites.